SyCara Releases Social Insights Feature, Provides Social Media Reporting & Monitoring for SEO Tool Platform

Phoenix, AZ (PRWEB) March 06, 2012

SyCara, a search engine optimization (SEO) tool platform for digital agencies and brand advertisers, announced the release of SyCara Social Insights, an industry-leading feature providing marketers with detailed social media reporting & monitoring for Facebook and Twitter accounts and sophisticated analysis on high quality social data collected from over 180 million blogs, social networks, groups and boards.

SyCara Social Insights provides SEO agencies and enterprise SEO professionals with a simplified platform for monitoring social media performance and interaction.

“The rules of the game are changing when it comes to SEO. We know that social signals are becoming an important part of SEO rankings and online traffic, said Jen Dorre, SyCaras COO. We are excited to launch SyCara Social Insights to enable our clients to receive an at-a-glance view of social media metrics on their brand, Facebook, and Twitter pages. Social Insights will provide our customers with the analytical, real-time data needed to efficiently monitor their search and social strategy on a single platform.

Search strategists understand the influence of social media conversations on SEO rankings and brand traffic. SyCara Social Insights provides SEO professionals with valuable keyword and content insights to develop integrated search and social strategies on a centralized platform. SyCara aims to provide real-time intelligence, with sophisticated analysis and segmentation capabilities on search and social media reporting.

Social Insights will also help marketers understand how they compare to their competitors in SEO and social conversations. The high quality data and accurate results will measure true brand buzz and word of mouth, enabling the marketer to improve and inform their SEO strategies.

Since its first release, SyCara has successfully integrated and released Share of Voice and first-to-market local and universal search features in its robust SEO platform.

About SyCara

SyCara has developed a technology platform for search engine optimization (SEO) that caters to agencies and enterprise SEO customers. The SyCara platform automates SEO management tasks and delivers actionable insights to guide search marketing professionals. SyCara provides a single SEO platform to simply and effectively accomplish workflow management, SEO monitoring, reporting and project management. Using SyCara’s prioritized, actionable plans, SEO professionals are empowered to achieve a higher level of efficiency and ROI.

SyCara is based in Phoenix, Arizona. For more information about SyCara, go to http://www.sycara.com or call 855-479-2272.

SyCara Releases Social Insights Feature, Provides Social Media Reporting & Monitoring for SEO Tool Platform

SyCara CEO Dan Boberg Will Speak at 2012 SMX Toronto

Phoenix, AZ (PRWEB) April 24, 2012

Dan Boberg, CEO of SyCara, joins the list of industry-leading search marketing speakers at the 2012 Search Marketing Expo (SMX) Toronto. The two-day conference includes speaking sessions and in-depth workshops to help companies improve their search, social and mobile marketing strategies. Boberg will join moderator Andrea Hadley from eMetrics Canada to speak at the session titled Beyond Rankings: Actionable SEO Reports Your Boss Will Love.

Boberg is seasoned internet advertising executive with over 15 years experience in the search marketing industry. Boberg currently holds the position of CEO at SyCara, an SEO Platform company that provides advanced search and social media reporting for marketing professionals. Prior to joining SyCara, Boberg was the Vice President of Advertiser and Agency Services for Yahoo!, where he was responsible for the launch of Yahoo!s Enterprise Web Services (EWS). Boberg was also selected as one of B2B Magazines 100 Most Influential People Online.

I have spoken on a number of panels with Dan and he is one of the most knowledgeable search marketing professionals in the industry, says Fionn Downhill, CEO of Elixir Interactive and a regular speaker in SEO industry, Dans sessions provide innovative insights on industry trends and practical steps to implement best practices within companies.

SMX Toronto offers over 30 sessions across 5 tracks, in-depth workshops and networking activities delivered by top industry professionals. SMX provides SEO professionals with insights to search, social and mobile marketing strategies, tactics and best practices to improve search marketing results. SMX Toronto is co-located with the eMetrics Marketing Optimization Summit.

Boberg will speak on the top of Actionable SEO Reports, discussing the benefits of search and social automation through integrated marketing platforms. Using examples from Fortune 1000 companies, Boberg will examine organizational cost savings and scalability through platform automation, and provide an overview of search and social report trends that are improve reporting automation for online marketing professionals.

To learn more about the Beyond Rankings: Actionable SEO Reports Your Boss Will Love and other SMX Toronto sessions, view the full two-day agenda.

About SyCara:

SyCara is an SEO platform that provides advanced search and social media monitoring, reporting and analysis for online marketing professionals. The SyCara SEO Platform automates workflow and delivers actionable insights to guide enterprise and agency organizations. SyCara provides industry-leading social media reporting, local search results, and share of voice analysis along with one of the most robust search and social databases in the industry. Using SyCaras prioritized, actionable plans, online marketing professionals are empowered to achieve a higher level of efficiency and ROI.

SyCara is a portfolio company of Tallwave, a venture accelerator and management company. SyCara is based in Phoenix, Arizona. For more information about SyCara, go to http://www.sycara.com or call 855-479-2272.

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SyCara CEO Dan Boberg Will Speak at 2012 SMX Toronto

SyCara SEO Tool Releases New Universal Ranking and Paid Search Reporting Features

Phoenix, AZ (PRWEB) May 09, 2012

SyCara, a leading SEO Tool, announced an update to its platform in which universal search results have been updated to provide advanced analysis and streamlined keyword targeting. This update separates universal search results into its own dashboard to provide one of the industrys most comprehensive universal search functions, enabling multi-channel keyword targeting across search categories such as blogs, products (shopping), images, maps, videos, local and news.

The expansion of the universal report function includes the ability to filter by ranking report, keyword group, keywords, search volume type and grouping.

SyCara SEO Tool Releases New Universal Ranking and Paid Search Reporting Features