Green Data Storage System Is Now Available Throughout Southeast Asia

Singapore (PRWEB) January 29, 2010

OPUS IT Services Pte Ltd of Singapore today announced a partnership with Hie Electronics, manufacturer of the TeraStack

Green Data Storage System Is Now Available Throughout Southeast Asia

Asia TV USA Leverages Actus Digital To Keep Up With The Ratings

Tel-Aviv, Israel (PRWEB) April 12, 2012

Actus Digital, a developer of web-based media monitoring, content repurposing and verification solutions for broadcasters, cable and satellite providers, IPTV, media and monitoring agencies, governments, regulators and content producers announced today that Asia TV USA, a distributor of Zee TV channels in the USA, has selected the enterprise Actus Ratings Analyzer solution to automate monitoring of ratings performance across multiple channels. Zee TV has been a longtime Actus customer, ordering its first fully digital TV compliance and rating analyzer system several years ago, comments Sima Levy, CEO, Actus Digital. Based on the success of the existing installation, its USA channel distributor, Asia TV USA, purchased an Actus system, totaling many dozens of channels, to support the expansion into worldwide coverage. The new Actus installation will feature the Actus Rating Analyzer Microsoft Silverlight infrastructure, a new fully-automated detection of content (commercials) on Asia TV USAs own channels and on other relevant channels, and a fully-automated clip creation system for re-purposing feeds to Internet and mobile phones.

In addition to the proven performance of the Rating Analyzer system installed at Zee Networks, Actus is able to provide a path for us to connect monitoring and analysis across multiple operations globally. This will allow staff to look at the performance of Zee Networks programs as a whole, says Unmesh Khadilka, Asia TV USA. Having all of the data in one place will allow us to better understand program performance and how we can leverage program content to enhance viewer satisfaction throughout the world.

With its ability to connect monitoring with Zee international operations, Actus will eventually provide an integrated global monitoring solution for Zee Networks and its channel distributors. Levy adds, Actus was selected following a competitive technical evaluation, and the deployment of the various systems on three continents will occur gradually until the end of 2012. Actus web-based architecture will allow Zee to link their various offices worldwide into one shared system.

About Actus Solutions

Actus Digital delivers industry-leading technology solutions for video content logging, tagging, monitoring, analysis and repurposing. Actus easy-to-use web-based solutions are answering the broadcast media management needs of broadcasters government agencies; cable, satellite & IPTV providers; advertising, media agencies & content producers; around the world. Actus Digital provides user-friendly solutions, which support an unlimited number of channel inputs, thereby facilitating greater functionality, efficiency, and saving costs, while providing enhanced video productivity across our clients organizations. Actus solutions enable media monitoring and reporting; analysis of content, ads and ratings; legal compliance; and extensive automated exporting tools for repurposing and rebroadcasting linear broadcasts to the Internet and mobile.

About ZEE TV Americas

ZEE TV the name that has become synonymous with unparalleled quality in entertainment has been a dominant player in broadcasting content for more than 17 years in the national and international space. As an Indian channel, ZEE TV is committed to supporting the values and traditions that appeal to South Asians across the globe.

In July 1998, ZEE TV expanded its presence in the international space by establishing itself as a mainstay in American households, reaching more than 2 million viewers. ZEE reaches over 600 million viewers in about 168 countries. As the undisputed leader in the market for over 12 years, ZEE TV has successfully evolved its content to meet the changing needs of the market across genres and languages. The network caters to a wide audience with a growing number of channels, including ZEE Cinema, Zing, ZEE Business, TEN Cricket, ZEE Marathi, ZEE Kannada and Alpha ETC Punjabi.

About Asia TV USA Ltd.

Asia TV USA Ltd. is a premier distributor of a wide variety of television, entertainment and media content in the United States across DTH, telco, satellite, broadband and cable platforms and offers viewers more than 300,000 hours of original, entertaining content. The company has become the leading provider of South Asian entertainment channels with television and film programming in a wide range of genres, including soap operas, costume/period dramas, reality shows, Bollywood movies, musicals, suspense, comedies, culinary, children’s entertainment and lifestyle. The Asia TV USA Ltd. portfolio includes nine leading South Asian entertainment channels. The ZEE brand is the undisputed leader in the South Asian entertainment space in the U.S. with the largest number of channels by any South Asian broadcaster and the first to be Nielsen rated. These include ZEE TV, ZEE Cinema, Ten Cricket, Alpha ETC Punjabi, ZEE Business, Zing, ZEE Kannada, ZEE Marathi and ZEE Smile.

About Actus Digital

Actus Digital, a subsidiary of Taya Media Group, Israel’s premier video, media and visual communication content and technologies company, is a developer of web-based media monitoring, content repurposing and verification for broadcasters, cable and satellite providers, IPTV, media and monitoring agencies, governments and content producers. Leveraging emerging web technologies and IT standard hardware, Actus solutions are highly scalable systems ideal for cross-organizational content analysis and content repurposing. Actus next-generation solutions compliment any broadcast workflow, empowering operators with purpose-built tools for acquiring, viewing, analyzing and re-purposing transmissions from channels around the world. Their impressive customer list includes global media conglomerates among the likes of AirTel, FOX, SKY and Zee Networks. For more information, please visit: http://www.actusdigital.com.

Asia TV USA Leverages Actus Digital To Keep Up With The Ratings

New York-Based StrikeAd Expands International Operations to Asia

New York, New York (PRWEB) August 06, 2012

StrikeAd, the worlds first mobile Demand Side Platform (DSP), today announced a major expansion into the rapidly growing Asian mobile advertising market. Carl Costa has been hired as Managing Director to lead the expansion and will be responsible for managing operations across Asia Pacific, including Australia and New Zealand, and driving awareness and brand recognition of StrikeAds dedicated mobile DSP in the region.

StrikeAd will headquarter its Asian operations from a new office in Singapore, where the company is hiring top local executives. For the past year, StrikeAd has partnered with mediba Inc., a leading Tokyo-based advertising business, to bring its platform into the Japanese market. With the establishment of its own office and operations in Asia, StrikeAd will further solidify itself as a leading mobile DSP in the region. StrikeAds Asia Pacific expansion follows the companys recent relocation of its world headquarters from London to New York.

With mobile advertising in Asia Pacific expected to reach nearly one quarter of the global spend in online advertising by 2014, we felt it was extremely important to establish a strong and independent foothold early on in the region, said StrikeAd CEO and Founder Alex Rahaman. Carls deep and valuable experience in the Asian mobile advertising market makes him a key appointment for the company. With StrikeAds rapid expansion, he will be invaluable in helping to grow the company in this new and exciting market.

Weve witnessed the massive upturn in the adoption of smartphones across Asia over the last 12-18 months and as a result, budgets for mobile are only increasing, said Mr. Costa. We are in the prime position to help educate the market in Asia Pacific on the benefits of using a mobile DSP with real-time bidding capabilities, and were building a local team ready to deliver this effectively to the market. Our DSP platform is second-to-none, and we are excited to break into this rapidly growing market.

With over a decade of experience in the mobile advertising industry, Mr. Costa brings to StrikeAd extensive knowledge and experience in the mobile market, specifically in the Asia Pacific region and other foreign markets. Prior to joining StrikeAd, he was a founding member and managing director of 24MAS, the successful mobile gaming and advertising network, where he led the development of strategic partnerships with Nokia Siemens Networks in Asia. Previously, Mr. Costa was Vice President of Sales for Europe, the Middle East and Africa for Enpocket, a global mobile media company providing integrated entertainment and mobile marketing services that was acquired by Nokia in 2007.

About StrikeAd:

Mobile advertising specialist StrikeAd has created the first dedicated mobile advertising Demand Side Platform (DSP) which allows advertisers, agencies and brands to quickly and transparently plan, optimize and deliver effective global mobile advertising campaigns. StrikeAds platform allows media buyers and planners to create dynamic campaigns across multiple Supply Side Platforms and territories, reducing time, cost and complexity while offering greater control, better data and improved ROI. This allows them to deliver and monitor the effectiveness of any number of mobile campaigns globally and in real-time. StrikeAd Fusion includes sophisticated automated optimization, tracking and analytics to give clients unparalleled insight and control over their mobile advertising campaigns. StrikeAd was founded in 2010 by digital and mobile advertising entrepreneur Alex Rahaman. Today, the company has 45 members on staff in New York, Los Angeles, Chicago, London, Hamburg, Singapore and Kiev. http://www.strikead.com/

New York-Based StrikeAd Expands International Operations to Asia