Hasbrouck Heights, NJ (PRWEB) June 26, 2012
While sales and marketing collaboration proves to be challenging for many companies, DemandGen Report (DGR), acknowledges 10 B2B organizations that have utilized automation technology and tactics in the 2012 Sales And Marketing Integration Awards.
Winning organizations are recognized for their accomplishments in driving revenue by upgrading lead generation and lead management programs and leveraging marketing automation technology to create more sophisticated, repeatable processes for success.
While B2B organizations have traditionally focused on mapping marketing automation to CRM systems, business success today hinges on the integration of many different tools and platforms, says Amanda Batista, Managing Editor of DemandGen Report. Thats why our 2012 Sales And Marketing Integration Award winners demonstrate a unique ability to tie technology integrations to their overall demand generation processes.
The following B2B organizations have been honored with Sales & Marketing Alignment Awards:
1.
Demandgen Report Announces Winners of 2012 Sales and Marketing Integration Awards
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